Cost per Lead (CPL)
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Reach out for new customers and increase your sales.
The lead generation program from SmartResponse offers you the possibility to generate leads on a no cure no pay basis. If we can´t generate leads in the approved setup to the advertiser, then of course the advertiser doesn´t have to pay.
We can generate high volume and/or high quality leads, based on your needs. Our 3 step approach below delivers results for our advertiser.
Leads are generated through these channels:
- E-mail marketing
- Banner advertising, microsites
- Theme based surveys
Quality control processes include:
- Address validation
- Manual name check
- Web service validates leads
- Advanced lead de-bugging
- WEB Opt-in, our unique tool for ensuring valid leads
Delivery options:
- Batch file (the advertiser choosesthe file format we should use)
- FTP-upload (we are uploading the file with FTP-access to advertiser's system)
- LiveFeed (real time delivery)
Surveys – Effective data collection
- Active in all 4 Nordic countries
- 50-75.000 participants every month
Purpose of the surveys:
- To collect data from consumers and present them with offers with relevance
- Generate leads/orders (CPL/CPO) based on individual surveys and microsites
Who runs CPL campaigns with SmartResponse?
We gather thousands of telemarketing leads each month, for a Danish magazine publisher
We’ve helped PR-agencies find 200 people affected by schizophrenia
We regularly help unemployment funds find qualified telemarketing leads
Pharmaceutical companies
looking to reach diabetics
We help a large telecommunications company generate thousands of TM leads each month
Danish TV providers get
monthly leads of Danes with an antenna / satellite dish
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